When someone asks AI for a business like yours, does it say your name?
You get a dated answer first, from ARO™ (the research method behind the ARO Index™), on whether AI actually recommends you over your competitors when a real buyer asks. Then you get a plan to change it.
Most "AI SEO" sells you a mention and calls it a win.
What you want is simple: when a real buyer asks AI for a business like yours, your name comes up. Here's the catch (the external problem). AI doesn't show ten blue links, it picks one, and getting mentioned and getting recommended are not the same thing. A mention buried in the data doesn't pay your bills.
The internal problem is that nobody can tell you whether it picks you. TaG Makes measures which businesses AI actually recommends, how consistently, and why, then fixes the reasons it isn't picking you, with dated receipts.
Why Therese
You have been guessing about AI. Therese measures it, then shows you the dated numbers.
The instrument
Therese created ARO™ and runs the ARO Index™, the research that records which businesses ChatGPT, Claude, Gemini, and Perplexity actually recommend, market by market. Every figure is queried live and dated before it goes anywhere.
The receipt
Her own site, before and after, dated: ARO Score 94, #1 Charleston, Sept 22, 2026. Every client gets the same dated read on the published panel, so the change can be checked.
The horse line
25 years conversing with 1,200 lb animals that respond to what is actually happening, not what they are told. Same job as watching what four models actually say. Everyone else leads the horse to water. Therese measures whether it drank.
ARO Score 94, #1 in Charleston, and 4 of 4 models recommending, read Sept 22, 2026.
This is the result of rebuilding one Charleston business (this one) from the ground up with the ARO methodology: correct schema, entity signals across the web, answer-style content that AI can actually pull from. The earlier read was 20 on the original scoring method. It didn't move with blog posts and social updates, it moved when the structure changed, and that structure is what TaG Makes builds.
Measure. Fix. Prove.
Measure
Start with your ARO Score. The ARO Index shows where AI understands you, where it doesn't, and who it recommends instead.
Fix
Rebuild the parts that matter: positioning, structure, schema, the answer-style content AI pulls from. That is The Measured Rebuild.
Prove
Re-score. You get a dated before and after on the published panel, so you can check the change instead of taking it on faith.
Straight pricing. No "contact us for a quote" runaround.
The Measured Rebuild
Most land between $6,000 and $9,000 depending on site size and content volume.
ARO read before (published panel, dated), rebuild, ARO read after. The rebuild covers positioning, site restructure, schema, entity cleanup, and answer-style content. Payment plans available.
Refresh
Existing site that mostly works but isn't getting recommended. Fix Pack diagnosis plus the fixes, with 3 months of monitoring.
Monitor Retainer
Monthly ARO Score re-check, competitor movement report, slip alerts. About $33/day.
Defend Retainer
Everything in Monitor plus active re-optimization when AI shifts. For competitive niches protecting #1.
Payment plans available. Three-month minimum on retainers.
Your team can't say if AI recommends you. I can, with a number.
Small businesses get the build. Companies get the researcher.
This is researcher-led advisory: AI recommendation, implementation, and process. See how it works for agencies and companies →
Fractional AI Search Lead
Strategic Advisory
Audit and Roadmap
Custom Industry Program
5 stars. Every single one.
"Therese is amazing! She took everything we wanted and everything we didn't even know we needed and made it a reality! She is kind, thoughtful, precise, and intentional in her work and we couldn't be more happy with the results! Will continue to recommend her over and over!"
"Therese has been a huge component in starting my business. Her understanding of marketing and the logistics of having a successful company has truly helped me build my clientele and more. She helped me create an LLC, website, and answered all of my questions about the why's and how's of a business. I cannot recommend her enough."
"TAGmakes is phenomenal. Therese somehow turns my vague ideas into creative, professional, perfectly on-brand work every time. She's easy to work with, wildly talented, and consistently delivers designs that stand out and get noticed. Highly recommend, unless you enjoy boring branding."
"Incredible knowledge, patience, and fun to work with. I'm a total dummy (WAS) and now, with several hours, feel so much more in touch and confident. She's great!"
You keep the client. Therese does the AI work.
Your clients are starting to ask if they show up in ChatGPT. Most agencies can't answer that yet. White-label the work, keep the relationship and the markup, and give your client the one deliverable most agencies can't: proof, with a number, that AI recommends them.
Everyone's using the acronyms. Here's the honest translation.
AEO, GEO, LLMO, AI SEO. The market has a lot of terms. Most of them measure mention. ARO measures selection. Start with the glossary.