White Label

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White-Label AI Search Optimization For Agencies

You handle the relationships.
I handle the AI search work.
Your clients get better results. Your agency keeps the credit.

TaG Makes is a Charleston based web design and AI search optimization studio that partners with branding, marketing, and web agencies who want to offer AI visibility services without hiring or retraining their team.

Who This Is For

This is a fit if you are:

  • A web designer or developer who wants clients to show up in AI search
  • A marketing or branding agency that wants to add AI services without building the expertise in-house
  • An SEO provider who knows AI assistants are changing how people search
  • A small boutique studio that needs a trusted backend partner instead of another employee

You stay client-facing.
I work behind the scenes under your brand.

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Simple White-Label Model

You can introduce this as:

“We now offer AI search optimization so you show up when people ask tools like ChatGPT and Claude who they recommend.”

You set your retail pricing.
You decide how it is packaged.
I deliver the work quietly in the background.

Most partners resell these services as:

  • An AI visibility upgrade, and maintenance.
  • A premium add-on to a new website build
  • A phase two project after an initial redesign
  • A strategic upsell for their best clients

How A Project Works

Step 1: You Bring The Client

You identify a good fit client and position this as an AI visibility upgrade.
You stay the main point of contact.

Step 2: We Audit Their AI Visibility

I perform a private label AI Visibility Audit that looks at:

  • Whether AI tools can understand who they are, what they do, and where they work
  • How often they are being recommended now
  • What is blocking AI assistants from naming them as a top option
  • What needs to change to fix it

You receive a clean, agency branded summary you can share.

Step 3: We Implement The Fix

With your approval, I do the technical and content work needed so AI tools can confidently recommend your client when people search for their services.

You present the improvements however fits your process. I stay invisible unless you want me in the room.

What You Handle vs What I Handle

What You Handle

  • Client relationship and account strategy
  • Positioning, visual brand, and offers
  • Contracts, invoicing, and payments
  • Deciding how this is packaged and priced
  • Presenting deliverables to your client

What I Handle

  • AI visibility audit and scoring
  • Mapping services and locations in an AI friendly way
  • Content structure and question answer formatting
  • Structured data recommendations and implementation
  • Technical recommendations for developers if needed
  • Clear “before and after” documentation you can show clients

You do not need to learn the technical side of AI search optimization.
You just need to bring the right clients.

What Deliverables Look Like

All deliverables can be:

  • White-labeled with your logo
  • Co-branded if you prefer
  • Delivered as Google Docs, PDFs, or internal notes

Typical items include:

  • AI Visibility Audit summary
  • List of queries and prompts tested
  • Specific recommendations to improve AI visibility
  • Implemented changes or a prioritized implementation plan
  • Simple talking points for you to share with your client

You always receive something you can screenshot, forward, or walk through on a call.

Pricing Structure (For Agencies)

You pay a wholesale rate per project or per audit.
You decide your margins and what your client sees.

Most partners:

  • Include a basic AI audit in their higher end web packages
  • Sell full AI optimization as a premium upgrade
  • Offer ongoing AI visibility checks as part of a retainer

If you already have standard website or SEO packages, this drops in cleanly as an “AI layer” on top.

To keep things simple, I provide a current partner pricing sheet that outlines:

  • Typical ranges for audits
  • Typical ranges for full AI optimization projects
  • Optional ongoing support pricing

You do not need to publish any of those numbers. They are for your planning only.

Schedule a call for more information about pricing.

Client Safe Explainer (Copy + Paste)

This is the part agencies can forward straight to their clients.

What is AI search optimization?
Traditional SEO helps your site rank in Google. AI search optimization helps your business show up when people ask tools like ChatGPT, Claude, or Perplexity questions such as “Who is the best [service] in [city]”. We work on the structure and content of your website so these tools can clearly understand who you are, what you do, and why you should be recommended as an option.

What will you get from this project?
You get a clearer, better structured website that is easier for both people and AI tools to understand. That makes it more likely you will be recommended when someone asks for the best provider in your category.

Your clients do not need to understand every technical detail.
They just need to understand that you are helping them get recommended more often.

Agency FAQ

Do you ever contact clients directly?
No, not unless you specifically ask me to and introduce me. By default everything is white-label. I treat you as the client.

Will my clients know I am working with you?
Only if you want them to. Most agencies keep this as a quiet backend partnership. Some prefer a co-branded expert model. Either is fine.

Can you join calls as “our AI specialist”?
Yes, if you want live support, I can join select calls as a behind the scenes expert, either under your brand or as “a partner we work with”. Most partners use this for larger accounts.

How fast can you turn projects around?
Audits are usually turned around in about 2 business days once I have access. Full AI optimization projects are typically 2 to 3 weeks, depending on scope and how quickly content and approvals are provided.

Do you work with agencies outside Charleston?
Yes. I am based in Charleston, South Carolina, but I partner with agencies anywhere who want a specialist focused on AI search optimization rather than generic web design and SEO.

Can you train our team so we understand the basics?
Yes. I can provide private training sessions for your team on how AI search works, what to look for when scoping projects, and how to talk about AI visibility with clients.

Become A White-Label Partner

If you want to add AI search optimization to your services without building it from scratch, let’s talk.

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